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Online Seminar

Building Business in a Down Economy

Credit(s): 2.5 CLE; 1 of which may be applied towards Ethics
Course Number: 1094C
Original Program Date: December 25, 2011
Duration: 1 hour 46 minutes
Access: Available for 3 months after purchase
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    A complimentary online program produced by The Florida Bar Law Office Management Assistance Service (LOMAS).  For additional information on LOMAS programs and services, please check out .
    This on-demand, online/downloadable presentation is sponsored by Florida Lawyers Mutual Insurance Company (FLMIC), please visit them at .
    CLE Credit Information This course has been approved for continuing legal education credit under the plan(s) and in the following area(s): 2.5 General CLER Credits and 1.0 Ethics
    About this Seminar
    Building Business in a Down Economy

    Ethical Considerations and Crucial Marketing Skills
    for Weathering the Downturn
    • What has changed in client expectations and demands and how to adapt to them successfully.
    • How to move up the “value” curve in the client’s eyes for increased revenues.
    • How to “change the game” to retain good clients.
    • Ethical and practical techniques to combat price resistance and price undercutting.
    • The four simple principles that create a powerful business stream.
    • How to dramatically increase your marketing efficiency and results.
    • Powerful, ethical communication techniques that turn prospects into clients.
    • Innovative approaches to fees and collections.

    2.5 CLE ,
    1 of which may be applied towards Ethics

    Dustin A. Cole
    DescriptionPagesFile Size
    Building Business in a Down Economy52 Pages4 MB
    Extremely valuable and practical - Susan (Miami, Fl)
    this was ine of the most helpful seminars i've listened to - MARY (WELLINGTON, FL)
    Excellent speaker. - Debra (Weston, FL)
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    Building Business in a Down Economy

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    Online Seminar
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    Downloadable Audio (Podcast)
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